EcoSmart Choice®

Program Basics

EcoSmart Choice® is AMP’s green-pricing program, which allows customers of participating member electric systems to support renewable energy development. The program is available to both residential and commercial / industrial customers.

Green-pricing programs such as EcoSmart Choice® are based on the purchase and retirement of RECs. One REC is equivalent to one megawatt-hour (MWh) of electricity generated from renewable resources. Each REC that is purchased and used by the electric utility for the green-pricing program matches one MWh of traditional (non-renewable) electric generation. Once RECs are used for this purpose, they are retired. The buying and selling of RECs through green-pricing programs such as EcoSmart Choice® enables electric utilities to deliver the benefits of renewable energy to more customers, regardless of their power supply mix.

To the maximum extent practical, RECs used by AMP for EcoSmart Choice® are Green-e® certified by the Center for Resource Solutions and/or are RECs generated within the AMP member footprint and come from a variety of sources, such as hydroelectric, landfill gas, solar or wind facilities.

Customer Sign-up

To sign up online, click here for a list of participating municipal electric systems. Because AMP is primarily a wholesale power supplier and services provider, we are not able to offer EcoSmart Choice® directly to customers — you must sign up for the program through your local utility. Customers can opt out at any time without penalty.

EcoSmart Choice® pricing and participation options will be confirmed with your local utility provider prior to commencement of this service. You will not have electricity from a specific generation facility delivered directly to your home or business. Your purchase contributes toward renewable energy equal to your electricity purchases to be delivered to regional power grids.


For more information on the EcoSmart Choice® program, please send an email to [email protected].

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See a list of participating municipal electric systems.

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